The Manifesto - A Declaration of Truth, Freedom, And Your Best Life

Otherwise known as a mission statement, it's a statement of what you do in your business that is NOT your "elevator speech" but more a declaration of your beliefs, your values, and your overall mission and purpose of your business. It's the deeper meaning of why you do what you do - as Simon Sinek would call it - your big WHY.

It's called - A MANIFESTO. 

Unfortunately, most business owners aren't taught this when they first start their small business. You're taught to create an "elevator speech", a pitch - which IS necessary, but if you aren't able to communicate and understand your own deeper meaning and purpose in your business, how are you supposed to get other people to be excited about what you do?

What you sell as a business owner is what you sell - but what you REALLY sell and need to communicate with your strategic marketing is your VISION.  DOWNLOAD YOUR FREE MANIFESTO PLANNER.

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How To Get What You Want In 2018 - Goal Achievement Made Simple

What do you want? I mean really - if you could have anything you wanted in your life, what would it be?

Whether it's a million dollars, losing 20 lbs, or meeting the love of your life - everybody wants something. It's part of being human - we are achievers at our core and born to want a better life, want what we can't have, and just want MORE.

So maybe you are a high achiever - you have always set big goals for yourself and so far, you'v accomplished many of the them. But as we grow older, somehow it seems like the things we want and the things are actually able to do, get lost in the busyness of life.

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Creative Business Tips For Small Businesses & Entrepreneurs

Awareness is the name of the game - so if you want to get on your path to creating awareness of your brand and your fabulous self, join me for 12 days of INSTAMASS. You'll get daily bursts of business tips, inspiration, motivation and business strategy to use and apply so you can create more positive action in your business.

Be sure to turn your notifications on @total_genius to be notified for your daily updates!

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Maximize Your Holiday Sales - For Entrepreneurs & Small Business

It's the holidays and there is no better time to increase awareness of your business, and capitalize on the willingness of customers to spend money. More than 30% of annual sales are made during the holiday selling season. Find out how you can stand out in the crowded marketplace, build awareness and not lose your high value in the process.

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How To Multiply Your Sales & Results - Entrepreneur & Small Business Marketing

open your mind and challenge your sense of what’s truly possible. With a little creativity and thinking outside of the box, you can start multiplying your sales and results.

Don’t do work you don’t need to. Don’t spend money on learning more and trying to do more. Your goal is to make sure that every activity, every investment, every opportunity, and every marketing effort, produces (multiplies) your expectations, your results, and your happiness and confidence.

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F*ck The Funnels - Why What You DON'T Know About Business Is Your Secret Weapon

If the words "sales funnel" makes you cringe, I'm going to shed some light on why and why knowing this could be not only be freeing but when put into action, could be your secret weapon to attracting your business besties with a marketing strategy that works.

F*ck the funnels. As someone who has been doing marketing for 28 years - working with multi-million dollar retailers, shopping centers, and creating marketing campaigns that have not only brought in millions but won awards - I'm here to tell you what you don't know about sales funnels may be an advantage over the checked out, over-programmed and auto-piloted "big guns" in the entrepreneurial world.

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