It sounds weird - for a business owner to "brand yourself" - but in fact, whatever you do in business, it's now your job not to only sell what you do, but sell who you are. I mean, with over 2 BILLION people on social media, how else do you expect to actually stand out?
Because in fact, no matter what kind of business you have and whoever you are, you are a walking personal brand. Yup! Your personal brand is what people say about you after you have left the room.Read More
Otherwise known as a mission statement, it's a statement of what you do in your business that is NOT your "elevator speech" but more a declaration of your beliefs, your values, and your overall mission and purpose of your business. It's the deeper meaning of why you do what you do - as Simon Sinek would call it - your big WHY.
It's called - A MANIFESTO.
Unfortunately, most business owners aren't taught this when they first start their small business. You're taught to create an "elevator speech", a pitch - which IS necessary, but if you aren't able to communicate and understand your own deeper meaning and purpose in your business, how are you supposed to get other people to be excited about what you do?
What you sell as a business owner is what you sell - but what you REALLY sell and need to communicate with your strategic marketing is your VISION. DOWNLOAD YOUR FREE MANIFESTO PLANNER.Read More
You're so creative you can't stand it. You have a million ideas a minute and you just know that if you could get it out in the right way, you'd be rich.
But you're stuck. Blocked. And when a creative person has block, it's painful. Because some days you're on fire and can write, create, do your work like a well-oiled machine. You're on fire and in flow. But the blocks that sometimes affect us all feels more like a CLOG. And the more you try to "overcome it" and bust through your own blocks, the more stuck you feel.
Am I right? If you can relate, read on. I've come up with 5 powerful ways to bust through your creative blocks and get moving back into a state of flow and accomplishing the vision that you so clearly see in your head.Read More
Whether you are a blogger or a business owner, getting a perfect eclectic Instagram feed - one that is cohesive and branded - begins with understanding YOU. This is about understanding your Instagram aesthetic - the NUMBER ONE thing that will attract your followers - and making sure it portrays YOUR aesthetic.
You've heard it from everyone - you need a morning routine. And whether you learned the "Morning Miracle", "The 5 Things Successful People Do Everyday" - in fact - you may already have one. But what people don't tell you, is what actually needs to happen before your morning routine and what happens after.
It's a system - a strategy that pulls together the pieces of your life and the mechanics of your mind. What people who create morning routines tell you is the WHY behind it. Why NOT doing certain things will keep you standing still or moving backwards. And if you're trying to reach a bigger goal - trying to start a new project, grow your business online, or start something new, it's not just a morning routine that will get you there. It's a plan. A strategy. A morning strategy that works.Read More