It's the way business is trending Gone are the days of just trying to "build a list", just running a Facebook ad, or hanging out on Facebook all day (really when did that ever work). :o With the rise of the number of people building businesses online - from teenagers to millennials to even grandmothers - it's becoming harder to be visible, to stand out, and to have a presence on any social media app.
But in fact, Instagram is the best place to actually build a personal brand that attracts your ideal clients and raving fans. 65% of all people communicate through visual communication, and with a high potential for engagement, it's quickly becoming the darling of social media for business owners and bloggers who want to monetize their blogs.
And as someone who has taken this formula to heart, I've tripled my following in just 45 days, gained new clients AND met people who actually "get" me and I get right back - simply by trashing my stuck and boring social media strategy and infused, well, ME into my Instagram.