Influencers. Brand Ambassadors. Raving Fans. It's called influencer marketing and it's the buzz on every business's list and toping every marketing budget.
But when you're a small business, every dollar counts. So is influencer marketing worth your while or is there anything you can do to take advantage of this latest marketing trend?
Read MoreHave you ever been at a place in your business or life when you feel like a change is in order? It feels a little like chaos, discontent, or just a little tug inside of you that feels like a gnawing tug in your heart and soul - something you can’t shake.
If so, you’re alone! That feeling and nudge is actually a sign. A powerful sign that something bigger is inside of you and prompting you to GROW! However scary it may seem, it’s actually an exciting and empowering place to be.
Sometimes the best things, happen when you aren’t looking for them.
Read MoreAlgorithm updates - they happen so often that you almost want to ignore them...that is until you realize that NOT knowing and applying these important updates to your own Instagram marketing will keep you STUCK, NOT growing, and buried in a feed of millions of other posts.
But these updates are hard to ignore as they are stealing your Instagram experience, keep you from your followers, and resulting in feeling unliked and not knowing why.
So as an update on "How To BYPASS the Instagram Algorithm" post, please read this post carefully and apply it as soon as possible. At first glance it will seem as though Instagram is against you and trying to steal your insta-joy - but THANKFULLY - Instagram really wants to create an authentic and more valuable connection for you and your followers. Many of these new changes are to avoid comment bots, Instagram "pod" comment groups, and other previous sneaky tricks used by people to NOT work. (yay!)
Read MoreWhether or not you're "trying" to grow your Instagram following, you know you secretly are :) In a day and age that values "likes" and followers, it's hard not to feel like your social media is a popularity contest.
With over 700 million active users a month on this popular platform, new algorithms and the rise of distraction tearing people away from seeing what you have to offer, it's just getting harder than ever to grow a following made up of your raving fans and potential clients and customers.
Read MoreIt's called disruption for a reason. It literally disrupts the status quo. Whether it's on Instagram or in your business or blog, it's how you stand out and win at whatever game you are playing.
And while you may think you don't want to upset people, the reality is, if you're going to stand out in the crowded business environment, disrupting the status quo is actually a powerful and KIND thing to do.
Disruptive marketing, on the other hand, shifts the conversation to what is new and different. It catches the attention of others who share similar opinions because you appeal to the human condition, NOT to the marketing tactics being practiced.
Read MoreIt's hard to deny that the pro fashion bloggers have the magic touch. They have mastered the art and science of the perfect photo, the perfect pose, and have the perfect Instagram feeds. But the truth is, everybody - and I mean everybody - starts as a beginner. So whether you're just starting out or are trying to grow your brand, these 3 secret hacks will leave you looking like a pro in minutes.
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