Your brand story. It's a confusion to many whether you are a fashion blogger, a coach, or a fitness instructor, you have a brand story. It's not just your own story and it's not the creative and cohesive design on your website - it's actually a STORY that is told through the art of words and images.
As a business strategist AND a creative writer, blogger, and stylist, I've seen people talk about design. And I've seen people talk about business tactics. But few are actually talking about the how to combine the two and use it in your actual marketing - how to tell your brand story on social media.
Read MoreFashion bloggers. They seem to rule Instagram with their hundreds of thousands to even millions of followers. They post a photo and thousands of loyal followers respond with comments. And whether not you are a fashion blogger - if you're a female entrepreneur trying to figure out your Instagram strategy to grow your following, listen up.
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