It's the holidays and there is no better time to increase awareness of your business, and capitalize on the willingness of customers to spend money. More than 30% of annual sales are made during the holiday selling season. Find out how you can stand out in the crowded marketplace, build awareness and not lose your high value in the process.
Read MoreDo what you love. You've heard it before and to many, it seems like a dream. Of course you want to do what you love, but - ahem - you have bills to pay, a family to support, and well, a life to live. You're busy, I get it. And yes, you have to be able to make money - super important. But with everyone from Elon Musk to Oprah saying that in fact doing what you love is the secret to success, how could that be wrong?
Everyday (literally everyday) when I meet people I always ask what they do for a living. When they tell me they usually follow up with a "what I REALLY want to do is to _____."
As a business strategist who helps entrepreneurs build their business based on their expertise, life experience and passion - I can't help but push further. What are you doing to make that dream come true? What are your short and long term goals? How can you make that a reality instead of a dream?
Read More